Wednesday, December 12, 2007

Follow the Yellow Brick Road

Download the original attachment
Follow the Yellow Brick Road:
A Harvard Psychologist’s Guide to Becoming a Superstar
By M. Myra S. White, Ph.D., J.D.
www.tapyourheels.com

Hidden within each of us is a superstar waiting to come alive.
Follow the Yellow Brick Road shows you how to bring your inner superstar to life.
Follow the Yellow Brick Road is based on Dr. White’s research into how over 60 ordinary people became superstars. This research was inspired by the following questions:
How did Oprah, born to a single parent in a poor Mississippi community, become the world’s leading talk show host?
How did Lance Armstrong, raised by a divorced mother in a small Texas town, become an international bicycle racing star and win the Tour de France seven times?
How did Margaret Thatcher, the daughter of a green grocer in a small English town, become Britain’s first female prime minister?
How did Sam Walton turn a small country general store in Arkansas into Walmart, a billion dollar enterprise?
How did Richard Branson who is dyslexic create the Virgin empire?
What Dr. White learned is that people who become superstars follow the same “yellow brick road” to success as the characters in The Wizard of Oz. Like Dorothy, the Scarecrow, the Tin Man and the Lion, superstars don’t start out as exceptionally talented or beautiful people. Similarly, they often doubt whether they have the brains, heart and courage to succeed but this doesn’t stop them from pursuing their dreams. They persist no matter what happens along the way or how discouraged they become. In the end, like Dorothy and company, superstars triumph because they understand the steps that we need to take to succeed. They know how to achieve their goals and build a successful career and life.
Follow the Yellow Brick Road teaches you the nine-step roadmap that ordinary people have followed to become superstars. At each step of the way the book provides you with examples of the strategies and techniques that the superstars in the book used at that point in their careers to move to the next step. Unlike other books which only focus on one piece of the puzzle, the book provides you with all the pieces that you need to build your personal cycle of success. Its nine-step roadmap first shows you how to identify what makes you special, chart your course, navigate organizational roadblocks and build the types of relationships that you need to excel. It then teaches you how to manage your emotions, perform at your peak when it counts most, overcome failure, and generate the positive mental energy that sustains all superstars. By following the book’s roadmap, you can bring your inner superstar to life and achieve more than you ever dreamed possible.
Dr. M. Myra S. White, J.D.
Dr. White teaches leadership and managing workplace performance at Harvard and is a clinical instructor at Harvard Medical School. She is also a columnist for www.management-issues.com, a web site that receives over a million hits a year, and the founder of several businesses including Work Intelligence, Inc. and Behavior Scientific. Dr. White is an accomplished motivational speaker and commentator. In 2006 she was the commencement speaker at Harvard and is the 2007 recipient of the JoAnne Fussa Distinguished Teaching Award at Harvard.
Dr. White has a J.D. from Harvard Law School, a Ph.D. in psychology from the Graduate School of Arts and Sciences at Harvard University and an M.S. in electrical and computer engineering from Northwestern University. She holds a patent on computer neural networks. A former competitive athlete, who played on Harvard Women’s Ice Hockey team, she knows what it takes to succeed on the playing fields of life.
Reviews
“I’ve been reading books on successful people to glean the best practices described in each book and apply them to me. Wow! Follow the Yellow Brick Road does this all, along with the structure for a successful career path. Very different from any other book out there.” Stuart Lecky, COO, Commonwealth of Massachusetts Information Technology Division.
“A riveting and fascinating read.” Professor Thomas Gutheil, M. D., Department of Psychiatry, Harvard Medical School.
Harvard psychologist Dr. M. Myra White has written a simple, wise, entertaining, well-researched and profoundly practical book on how to develop the inner strengths that make people most successful in their careers. But the most poignant part of this book is this: she also reminds us of the simple things that all of us need to remember in order to be happy and remain true to ourselves on the yellow brick road of life. David Snyder, author of How to Mind Read Your Customers, and How to Hire a Champion.
The Book Features the Following Superstars
Andre Agassi – Winner of eight Grand Slam tennis singles titles. The only tennis player to win each of the four Grand Slam singles titles, the Masters, the Davis Cup, and an Olympic gold medal.
Madeleine Albright – First female secretary of state of the United States.
Alan Alda – Actor who also writes and directs feature films. Played Hawkeye on the famous television series M*A*S*H.
Woody Allen – Academy Award winning film director, writer, actor, and comedian.
Lance Armstrong – Seven-time winner of the Tour De France and well-known cancer survivor.
Fantasia Barrino – Popular singer. 2004 winner of the American Idol’s talent competition.
Jeffrey Bezos – Founder and CEO of the Internet company Amazon.com.
Richard Branson – British entrepreneur who has founded a series of companies that sell everything from cola, books, and music to mobile phone service.
Sergey Brin – Co-founder of the Internet company Google, Inc.
Zbigniew Brzezinski – National security advisor to President Jimmy Carter.
Warren Buffett – Berkshire Hathaway chairman and CEO whose ability to spot undervalued companies and purchase them cheaply has made him and the people whose money he invests extremely wealthy. In five decades he has amassed a fortune of over $42 billion.
Susan Butcher – Four-time winner of the Iditarod, the 1,150 mile dog sled race across Alaska.
Johnny Cash – Grammy winning country singer and songwriter who sold over 50 million albums and received multiple country music awards.
Dr. Ben Carson – Celebrated pediatric neurosurgeon who is director of pediatric neurosurgery at John Hopkins. In 1987 made medical history by being the first surgeon to successfully separate Siamese twins joined at the head.
Bill Clinton – Former president of the United States.
Hillary Clinton – Senator from New York and former First Lady.
Sasha Cohen – United States Figure Skating Ladies Champion in 2005 and silver medallist at the 2006 Winter Olympics.
Deborah Copaken Kogan – Photojournalist whose work has appeared in Time, Newsweek and The New York Times.
Donny Deutsch – Chairman and CEO of Deutsch Inc, one of America’s top ad agencies. Host of the talk show, The Big Idea.
Corey Dillon – Premier running back for the New England Patriots who gained over 1000 yards in 2004. Helped the Patriots win Super Bowls XXXVIII, and XXXIX.
Larry Ellison – Founder, chairman and CEO of Oracle, one the world’s largest developers of computer-based management information systems.
Michael Eisner – Former chairman and CEO of The Walt Disney Company.
Roger Federer – Winner of nine Grand Slam tennis singles titles.
Richard Feynman – A Nobel Prize winning physicist who during WWII worked on the Manhattan Project to build the atomic bomb.
Carly Fiorina – Former CEO of Hewlett Packard.
Bill Gallagher – Co-founder of A D S Financial Services Solutions, a major provider of technological and consulting services to financial institutions.
Bill Gates – Co-founder and chairman of the computer software giant Microsoft.
J. Paul Getty – Founder of Getty Oil Company and one of the world’s first billionaires.
Katharine Graham – Former CEO, chairman and publisher of The Washington Post. One of the most powerful women in America during the period she headed the Post.
Justine Henin-Hardenne – Winner of five Grand Slam tennis singles titles.
Billie Holiday – American singer who is considered one of the greatest female jazz voices of all time.
Bill Hewlett – Co-founder of the Hewlett-Packard Company, the famous producer of computer printers.
Lee Iacocca – Former president of Ford Motors and CEO of Chrysler. Saved Chrysler from certain bankruptcy and rebuilt it into a viable company.
Phil Jackson – A National Basketball Association (NBA) coach who has won nine NBA championships.
Michael Jordan – Former professional basketball player who led the Chicago Bulls to six National Basketball Association championships.
Wynonna Judd – A Grammy award winning country music singer who has had over 20 number one singles.
Jeong Kim – Founder of the telecommunications company Yurie Systems which he sold in 1998 to Lucent Technologies for over $1 billion.
Larry King – Host of the nightly interview program, Larry King Live, which is one of television’s longest running shows.
George Lucas – One of America’s most successful independent directors and film makers who is best known for his movies American Graffiti, Star Wars and Indiana Jones.
Peter Meyers – Mediator and labor lawyer. Inducted into the prestigious College of Labor and Employment Lawyers in 2005.
Andrea Mitchell – American journalist, television commentator, and writer. Covers international issues for all NBC News broadcasts including NBC Nightly News and Today.
Charles Ogletree – Harvard Law School Jesse Climenko Professor of Law and founding and executive director of the Charles Hamilton Houston Institute for Race and Justice. In 2006 named by Ebony Magazine as one of the 100+ Most Influential Black Americans.
Dave Packard – Co-founder of Hewlett-Packard Company, the famous producer of computer printers.
Larry Page – Co-founder of the Internet company Google, Inc.
Ben Richardson – Vice chairman and chief of operations at Gant Electronics.
Anita Roddick – Founder of the international retail chain The Body Shop.
Bob Schieffer – Chief Washington correspondent for CBS who also serves as anchor and moderator of Face The Nation, the Sunday public affairs broadcast.
Stan Shih – Co-founder and former chairman and CEO of the Acer Group, the Taiwanese computer maker.
Donna Shirley – Leader of the team that built the Sojourner, the first solar-powered rover to explore the surface of Mars.
Fred Smith – Founder, chairman and CEO of Federal Express.
George Soros – Founder and advisor to the highly profitable Quantum Fund. Founder of The Soros Foundations which works to promote democracy, human rights, and economic and social reform around the world.
Michael Steinhardt – One of the most successful money managers in the history of Wall Street.
Martha Stewart – Television and magazine personality who has transformed American homes and gardens.
Margaret Thatcher – The United Kingdom’s first female prime minister.
Roy Vagelos – Former chairman and CEO of Merck who was known for attracting top research scientists and developing new groundbreaking drugs.
Sam Walton – Founder and former chairman and CEO of Wal-Mart.
Jack Welch – Former CEO of General Electric.
Oprah Winfrey – Host of The Oprah Winfrey Show which is seen by an estimated 49 million viewers each week and is broadcast to 122 countries around the world. Founder of Harpo Productions, Inc.
John Wooden – One of college basketball’s greatest coaches, he won 10 NCAA national championships at UCLA. First person admitted to the Basketball Hall of Fame both as a coach and player.
Bob Woodward – The Washington Post reporter who helped uncover the Watergate scandal that led to Richard Nixon’s resignation. Author of twelve best-selling nonfiction books.
Tiger Woods – Winner of 12 major golf championships. Expected to eventually surpass Jack Nicklaus’ record of 20 major wins.
Book Content
Introduction: The Power of Oz
Step 1: Know Yourself
Step 2: Know Where You Are Going
Step 3: Know How to Get There
Step 4: Know How to Create Your Personal Success Cycle
Step 5: Know How to Give and Get Help
Step 6: Know How to Manage Your Emotions
Step 7: Know How to Manage Your Performance
Step 8: Know How to Deal with Risk and Adversity
Step 9: Know How to Have Fun
Titles
Please email us the title you like best! Feel free to create a new title or mix and match the ones below.
Current Title:
Follow the Yellow Brick Road: A Harvard Psychologist’s Guide to Becoming a Superstar
Some Suggested Titles:
Coming Alive: A Harvard Psychologist's Guide to a Successful Life and Career
The Yellow Brick Road to Success: How Ordinary People Achieve Fame and Fortune
The Yellow Brick Road to Success: How Ordinary People Become Extraordinary
The Superstar You Are: Mastering the Secrets of Success in Business and Life

Follow the Yellow Brick Road

Overview of Follow the Yellow Brick Road:
A Harvard Psychologist’s Guide to Becoming a Superstar
By M. S. White, Ph.D., J.D.
www.tapyourheels.com
Hidden within each of us is a superstar waiting to come alive.
Follow the Yellow Brick Road shows you how to bring your inner superstar to life.

The book is based on Dr. White’s research into how over 60 ordinary people became superstars. This research was inspired by the following questions:
· How did Oprah, born to a single parent in a poor Mississippi community, become the world’s leading talk show host?
· How did Lance Armstrong, raised by a divorced mother in a small Texas town, become an international bicycle racing star and win the Tour de France seven times?
· How did Margaret Thatcher, the daughter of a green grocer in a small English town, become Britain’s first female prime minister?
· How did Sam Walton turn a small country general store in Arkansas into Walmart, a billion dollar enterprise?
· How did Richard Branson who is dyslexic create the Virgin empire?
What Dr. White learned is that people who become superstars follow the same “yellow brick road” to success as the characters in The Wizard of Oz. Like Dorothy, the Scarecrow, the Tin Man and the Lion, superstars don’t start out as exceptionally talented or beautiful people. Similarly, they often doubt whether they have the brains, heart and courage to succeed but this doesn’t stop them from pursuing their dreams. They persist no matter what happens along the way or how discouraged they become. In the end, like Dorothy and company, superstars triumph because they understand the steps that we need to take to succeed. They know how to achieve their goals and build a successful career and life.
Follow the Yellow Brick Road teaches you the nine-step roadmap that ordinary people have followed to become superstars. At each step of the way the book provides you with examples of the strategies and techniques that the superstars in the book used at that point in their careers to move to the next step. Unlike other books which only focus on one piece of the puzzle, the book provides you with all the pieces that you need to build your personal cycle of success. Its nine-step roadmap first shows you how to identify what makes you special, chart your course, navigate organizational roadblocks and build the types of relationships that you need to excel. It then teaches you how to manage your emotions, perform at your peak when it counts most, overcome failure, and generate the positive mental energy that sustains all superstars. By following the book’s roadmap, you can bring your inner superstar to life and achieve more than you ever dreamed possible.